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Category Archives: Tennis Shoes

Did Kenny Powers sink K-Swiss?

Danny McBride aka Kenny Powers

Image by Lynt via Flickr

If you haven’t seen the recent Kenny Powers uncensored viral K-Swiss Tube commercials, first come out of your cave, second evacuate all children or sensitive adults from the area and then click here.

After you have caught up with the 1 million people who have already seen this video, check out this alternate K-Swiss website. It is all Powers and all in your face.

But the question still remains, has this been successful? Is all of the money spent on this type of campaign worth the risk?

Here is the thinking part: Check out this Associated Press article released after K-Swiss announced a $20 million loss for this fiscal quarter.

Some analysts think this is a huge risk and some think it has already made an improvement. I want to know what you think?

___Enough articles to prove how big this thing has the potential to be___

New Balance, Asics and Prince tennis shoe review

Tennis Leg

Image by Daryl Sim via  

One would think that a website named Tennis Elbow Pain would have a narrow focus. But this site has continually popped up during tennis shoe research. There are several great articles shared on this site (one of my own included) about tennis shoes.

This Buyers Guide to Women’s Tennis Shoe doesn’t include many facts but is a quick read and looks at three different types of women’s tennis shoes: New Balance, Asics and Prince.

Related articles

Junior tennis shoes are a techno-worthy investment

Propulse3_max
Tennis players wear Tennis shoes for foot fatigue prevention, lateral stability during fast footwork and tennis specific technological advantages like propulsion plates and TPU shanks. Not just any shoe can perform on the court and serious players know this.
Those same advantages should be shared with junior players and several companies have their top-selling shoes, jam packed with tennis shoe technology, available in youth sizes.
The Babolat Propulse 3 Jr tennis shoe features the same Cell Shield upper outsole that makes the adult version ready to go right out of the box. The bottom Michelin OCS outsole offers superior traction and durability, something junior players need as much, if not more than their adult counterparts. The Kompressor System ensures heel comfort and support, absorbing harmful vibrations and preventing injury. A three-point Foot Belt precision strap system guarantees a custom fit, preventing shifting and sliding within the shoe, which can cause serious injury.
The Babolat Propulse 3 is just one example of the type of technological advantages that can keep your junior player on the court, away from the podiatrist and at the top of their class.

Related links

Breaking down the Babolat tennis shoe technology

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